Challenge
The local band, The Bionic Defection, needed exposure, brand identity, and more performance opportunities.
Solution
We worked closely with the band leader to build their branding and persona:
- Established a backstory and image that aligned with the band’s vision
- Secured performances at Musikfest in Bethlehem, PA, as well as private venues and festivals
Creative Process
- Development of a unique brand identity and persona
- Secured high-profile bookings for better exposure
Results
The band’s exposure grew significantly, leading to more bookings and an increase in their fanbase.
